Apr 8, 2024
Could cutting your price make the customer blind to the true value of your product or service? It’s time for a mindset shift when it comes to price.
In this episode, Mark shares how focusing on benefits and outcomes rather than features and/or price enables salespeople to command better prices and foster enduring...
Apr 3, 2024
Finding purpose beyond the numbers…w/ Jon Alwinson.
Mark and Jon share their strategies for salespeople and sales managers to excel and lead in the competitive world of sales.
From morning routines to how to grow existing accounts, Mark and Jon lay out the foundation of a great sales career.
They delve into...
Mar 6, 2024
w/ Sam Richter…
We welcome back AI and ChatGPT expert Sam Richter as he teaches step-by-step how to input custom instructions for generative AI in order to get great results.
Mark and Sam discuss effective applications for generative AI (such as ChatGPT) and when to use your research skills elsewhere. Sam details...
Feb 26, 2024
Credibility is the foundation of being trustworthy. It’s not just what you know, but how you answer customer questions when you don’t know, too. More than product knowledge, it’s about you.
Mark also delves into being the same person your online profile says you are, as oftentimes the sale begins...
Jan 22, 2024
Do your goals get you in attack mode, or panic mode? Mark reveals how you may be setting your goals wrong by keeping them too small or focusing on certain deadlines.
Mark explains how to break down goals into smaller chunks you can consistently do using his personal goal of running 1,000 miles in 2024.
Listen in for...